Archive

Tag Archives: Coca Cola

- Why are we here again? - I need a new house...

The Cold Light of Day: when his family are kidnapped near Madrid an everyman has to find a briefcase and return it to the captors in time. This is a strange one: coming out of the cinema it felt like a serviceable ‘nuts and bolts’ action movie, however,  two days later the only parts i can recall are the Nike, Blackberry, Coca Cola, Audi, Land Rover, Fabrik Nightclub co-promotion scenes. There’s a couple of night-time action scenes that were too shaky and poorly lit to be even remotely coherent – although there are a few interesting flares of camerawork, and it fades in and out of attempting to have the atmosphere and music of a classic Boir thriller – it’s just not consistent enough. The story is quite derivative, sloppy, and predictable genre writing - and everything down to the title feels focus-grouped to death. God bless Cavill for trying, but there’s next to nothing for anyone to work with – all characters are like concentrated stock. The Cold Light of Day is one of the laziest films I’ve seen in a long time; it just wants to coast on the back of the names involved – although the biggest (Sigourney and Bruce Willis) phone in two of the sleepiest and offendingly unremarkable paycheck performances of the year.

Score: 3/10

The Artist: follows a silent film star struggling to cope with the advent – and subsequent dominance – of sound in Hollywoodland after 1927. It’s black and white, there’s almost no digetic sound, the picture is box ratio… yet it’s in crystal clear HD! Definitely missed a trick with ‘worn footage’ or ’genuine reel’ look, feel and sound that would have polished off the aesthetics perfectly. Despite this, the film looks sublime, is beautifully shot and full of bold, striking, iconography and period detail – all packed in to the stunning mise en scéne. The charisma of both leads leaps off the screen – genuine eye candy – particularly Dujardin who without saying a word effortlessly entertains for the duration, while guiding you through his highs and lows better than most ‘talkie’ actors can. The story is simple, and drawn out in parts, most noticeable in the mid-section (Valentin’s struggle), giving the film quite a large, over-emphasised, centre-sag. The original score feels authentic, old-timey, and carries the movie during the slower parts. Above all else, The Artist is an adorable love-letter to ‘classic’ cinema in both its style and content; the opening theatre-in-theatre is silver-screen gold. However, because of this – and in the same vein as films like Cinema Paradiso – it feels like most critics, reviewers and cinema enthusiasts have been hypnotized by the cinematic history/nostalgia (combined with the non-standard formatting) and are clambering over each other to gush the highest praise imaginable. It’s a cute period piece, no doubt, but ‘Film of the Year’ is a big stretch for me. Equally good and novel (if you never watch B/W/Silent films), The Artist is enjoyable, entertaining and undeniably unique sitting in modern cinema listings;  but the more steps back you take towards objectivity, the lighter, fluffier and style-dependent it begins to look.

Score: 6.5/10